I made an app

For the last five years, in addition to writing music, books and YouTube videos, I’ve been involved in the running of a card game business called Sopio.

Sopio is a casual party card game with seven physical decks, a digital game on iOS, and – as of today – a free game on iOS and Android.

The free game is called King Of Sopio, and I could tell you more about it, but you might as well download it and see what you think for yourself :D It’s completely free, so the worst that happens is you just delete it if you don’t like it, no harm done!

In addition, if you download King Of Sopio, you’re entitled to a free booster pack of the physical game :)

King Of Sopio is available now on iOS and Android and the physical Sopio game can be bought at sopiocards.com.

Thanks for reading :) I have a new song coming out in July so you will hear from me again then!

Much love

Keep Me Up

One morning in October 2013, I woke up at a girl’s house an hour before she did. I had nothing to do but wait for her to stir, so I took her guitar and crept downstairs.

Forty-five minutes later I’d written this song.

I liked the idea of writing something that uses the language of packaging – “this way up”, “handle with care”, “do not bend”, “fragile” - to illustrate the fragility of relationships, so that’s where the title comes from. The song is about what it feels like when hope is all you have; the willingness to reassure yourself and those around you that everything will be fine, even though every sign is showing that it isn’t and won’t be. It gets to a point in such circumstances where you’re not asking for reassurance, or answers, or change; you just want people to help you keep hoping.

This is the first time I’ve produced a song of mine 100% acoustically, because I felt it was the right way to reflect the vulnerability being expressed.

The song has been available for a couple days to Patreon supporters (who get it for free at certain pledge levels) and is now out for everyone: download Keep Me Up here for just 50p

With love and well-wishes,


My YouTube channel has become a bit of a burden.

With my focus in my life moving toward wanting to share mindfulness and positivity in fun ways with people online, through music, writing and vlogging, I want to have my online presence dedicated to that. I’ve never wanted to be ‘famous’ or have some kind of internet persona; I’m just the guy who makes the stuff. It’s the stuff that’s important.

Sometimes I’ll meet people and I tell them that I run a daily YouTube show about mindfulness and positivity, as I have been for the last month or so. I tell them I get about ten thousand views on every video and they respond impressed and encouraged. Then they go to that channel and see a bunch of weird stuff: an audience of nearly a million that have mysteriously disappeared, a series of videos about Twilight from six years ago, a bunch of animated songs about Doctor Who, a video of me wandering around Walmart that has over three million views, and plenty of other things that are great fun, and that I’m very proud of, but aren’t really me anymore.

It ends up feeling like I’m dragging around this strange mausoleum to everything I used to be. I don’t want that. I want to have a presence online that represents my values now: music, mindfulness and fun. There’s no need to constantly extend this nine-year feed of content instead of just throwing out a life raft and venturing somewhere new.

Today I uploaded my last video to my channel and I started a brand new one. It’s exciting to have a new channel that is starting from scratch. It’s allowed me to do some things over, like having a channel with no advertising, so I can just do it for the love of it like I used to in the early days. It’s nice to have an audience of new active people that’s building instead of shrinking, people who are subscribing fully aware of what to expect, instead of bemoaning the changes and my unwillingness to ‘be funny like I used to be’. There is no ‘used to be’ now, because this is day one.

If I’m lucky I’ll have about ten thousand regular subscribers and contributors to this new channel, rather than nearly a million empty or angry ones, which would create a wonderful positive atmosphere for my work going forward :)

If you’re interested in following my new project, all the new links and details are in today’s YouTube video, right here. My old channel will still be there, just inactive, for people to watch the old videos if they want to. For me, though, it’s long past time for me to move on from ‘nerimon’.

We’ll speak again this weekend – I’m releasing a new song that I adore and think you will too. <3 Much love, Alex x